Classically trained in the art of fermenting words, Chef Hahn decided to leap into the world of advertising with his latest venture, Copywriting.
LOS ANGELES
The Beginning
1997
Phillip Hahn discovered advertising at an early age, collecting car brochures at the LA Auto Show and pouring over the stunning pictures and sophisticated words. His calling was starting to simmer.
Many years later, he would apprentice under renowned Creative Director Christina Yu at a boutique agency in the Omnicom prefecture. There, he studied the art of ‘automotive advertising’- his first project, writing car brochures.
RED URBAN / GRAVITY / JPTBWA / THE HIVE
A Seasoned Professional
2015
After saving his wages from the apprenticeship, Chef Hahn took out a loan and accepted a full-time Junior Copywriter position, his first job in Advertising. Using simple, seasonal headlines, he was able to bring the luxury of RTBs to all. Because he incorporated some of the storytelling flavours his mentors had inspired in him, his early career was both a mild success and a unique contribution to Toronto’s advertising landscape.
From international shoots to a Super Bowl commercial, he has produced award-winning work at small, independent shops and large, global agencies.
Today, he is at The Hive with his co-creative Ardi Hashimi.
TORONTO
New Ventures
2024
“I once spent a summer refereeing rec league basketball games. Now I work in advertising. This industry has taught me that there is no job in the world more mentally demanding, emotionally abusive, and impossibly subjective than refereeing rec league basketball games. “
With a background in experiential marketing and a curiosity for ideas that change perception and behaviour, Chef Hahn enjoys the challenge of creating new ways to engage people, advance social causes, and disrupt industries.
Influences: Los Angeles, Toronto, Seoul.
Interests: Basketball, drums, farming, design.
Awards
Applied Arts - “Hire a Quitter”
Silver Clio - “That Tropicana Feeling”
Silver Crystal - “Subaru Spelling Bee”
The Hive 2023 - present
Clients: iÖGO, OLG, Metro, Canadian Olympic Committee, Caledon Farms
Juniper Park/TBWA 2019 - 2023
Clients: Nissan, Pepsi Co, CIBC, Capital Group, Intuit, Sports Interaction
Gravity 2018 - 2019
Clients: Sobeys, Nike, Canadian Tire, Coca-Cola, Toyota, Corby
Red Urban 2014 - 2018
Clients: McDonald's US, Subaru, Volkswagen, Porsche, Alexander Keith's, Jose Cuervo, Nestle Purina
